Whats Hot in SEO Today 8 trendy topics from SMX East conference

This curated post provides a summary of key insights from the SMX East conference in New York City. The author shares information from various speakers on topics such as the new Google Search Console features, mobile-first indexing, mobile page speed optimization, JavaScript SEO, site migrations, creating linkworthy content, and optimizing for voice search and virtual assistants.

The new Google Search Console features include new reports for index coverage, performance, and links, as well as improved sharing and filtering options. Mobile-first indexing is discussed, highlighting the need for website owners to adapt their sites for mobile devices and choose the right framework and rendering type. The impact of mobile page speed on rankings is emphasized, with a focus on optimization and the importance of an optimization score rather than just speed. JavaScript SEO is addressed, with tips on choosing the right framework and rendering type, and the importance of prerendering. The process and best practices for site migrations are discussed, including pre-launch preparation, monitoring, and potential issues to avoid. Creating linkworthy content is emphasized, with suggestions for understanding target personas and choosing the right content types. The rise of voice search and virtual assistants is explored, including strategies for optimizing for featured snippets and improving customer experience in voice interactions. The post provides actionable tips and recommendations for tools like SEO PowerSuite to assist with various aspects of SEO and website optimization. Overall, the post covers a range of important SEO topics discussed at the conference, offering insights and practical advice for website owners and SEO professionals. Whats Hot in SEO Today 8 trendy topics from SMX East conference